Development of Agro-Industrial Integration as a Vector of Formation Competitiveness of Small Enterprises

Abstract

The article substantiates the conceptual principles and advantages of creating clusters for the development of the agro industrial complex of the district, identifies promising areas for studying this problem. A SWOT-analysis of agricultural enterprises in the Donetsk region was conducted, the strengths and weaknesses of the internal and external environment that directly affect their activities were identified. Based on the study, it is concluded that the application of a cluster approach can be an effective means of increasing the competitiveness, innovation, and investment attractiveness of agribusiness.